"We take your messages to journalists and analysts, amplifying your presence to the public."
Facing a media interview is more challenging than ever. Broadcast media are catering to a largely cynical audience, with a short attention span – and one ill-judged comment can be beamed around the world in seconds, becoming a social media meme and doing untold damage to corporate and personal reputations, to say nothing of share prices. Media strategy is a specialist service, but cannot be ‘bolted on’. It is a core part of our integrated comms offer, ensuring that those few minutes in front of the camera are an opportunity to be seized, not feared.
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