MEDIA STRATEGY

2 June 2020

"We take your messages to journalists and analysts, amplifying your presence to the public."

Facing a media interview is more challenging than ever. Broadcast media are catering to a largely cynical audience, with a short attention span – and one ill-judged comment can be beamed around the world in seconds, becoming a social media meme and doing untold damage to corporate and personal reputations, to say nothing of share prices. Media strategy is a specialist service, but cannot be ‘bolted on’. It is a core part of our integrated comms offer, ensuring that those few minutes in front of the camera are an opportunity to be seized, not feared.